Park Inn, Rezidor’s young and dynamic mid market brand, has received the highest ranking on J.D. Power and Associates 2009 European Hotel Guest Satisfaction Index StudySM. The brand ranks highest in guest satisfaction in the mid-scale full service segment. “We are glad about and proud of both results”, says Olivier Jacquin, Senior Vice President Marketing, Sales & Distribution of Rezidor.
“Especially Park Inn has achieved a fantastic position. The study 2009 reflects our unique service philosophy “Yes I Can!”, the success of our comprehensive refurbishment programs and of newly opened Park Inn flagships like in Manchester and Krakow”, continues Jacquin. The J.D. Power and Associates European Hotel Guest Satisfaction Index StudySM is now in its fifth year and examines the overall satisfaction of European hotel guests based on seven measures (in order of importance): costs & fees, guest room, hotel facilities, food & beverage, check in / check out, hotel services, and reservation. 42 brands were measured and ranked in four segments: upper upscale, upscale, mid-scale full service, and economy. The 2009 study is based on responses from more than 13,000 guests who stayed at a hotel in Europe between May 2009 and September 2009.
Disclaimer: Park Inn received the highest numerical score among mid-scale full service hotels in the proprietaryJ.D. Power and Associates 2009 European Hotel Guest Satisfaction Index StudySM. Study based on responses from 13,291 European guests who stayed at a hotel in Europe between May 2009 and September 2009, measuring 17 hotel chains. Proprietary study results are based on experiences and perceptions of consumers surveyed August-September 2009. Your experiences may vary. visit www.jdpower.com.